Our work PUSH Mind & Body
PUSH Mind and Body was founded in 2014 with the ambition to make work better and provide industry-leading training and coaching through its sector-specific experts. It specialises in delivering better mental health, well-being, development and management to make organisations and their people healthier, happier and more productive. Clients include global organisations TikTok, Google and Twitter along with boutique brands.
Four Marketing Agency was called in to support PUSH’s ‘Make Work Better for 3 Million People’ with the launch of its new mobile app and to increase brand awareness through partnerships with Brixton Finishing School, Friday Pulse and DeafBlind UK.
Four's support also included organising and sharing results of sector-specific surveys and creating awareness around the findings as part of the campaign; promoting news of the organisational restructure and the appointment of Emma Fernandes as Managing Director as well as assisting with reaching a wider audience of like-minded business people and potential customers.
During a strategic three-month project, Four Marketing Agency supported the ‘Make Work Better for 3 Million People’ campaign with bespoke, strategic media relations. We crafted a series of news releases and created exclusive content for journalists, curating distribution lists for different sectors and audiences, and positioning PUSH’s new managing director Emma Fernandes as a pioneer in the mental health space. The campaign also highlighted the various coaching and training services delivered by PUSH experts, along with its newly launched mobile app ‘PUSH In Your Pocket’, an app-based digital trainer.
More than 25 pieces of print and online coverage achieved, including CEO Today Magazine, Business in the News, Business Express, UK Tech News, Just Entrepreneurs, and TechRound which we secured in just over 12 weeks. The coverage was seen more than one million times across different outlets.
Working with Pam and the Team has been nothing short of a joy. I genuinely do not know any other team that works so hard and consistently brings expertise, wisdom and a smile to every interaction. Pam and Becky guided us through a number of different campaigns. One, in particular, working with YouGov where Pam’s connections and experience was wholeheartedly responsible for the success of one of our reports – both in terms of its content and its reach. We have loved working with the Four Team so much. Put simply they felt like an extension of our team – which I always think is the mark of a true partnership. I wouldn’t hesitate to recommend them to anyone else - indeed, I have already recommended them to one of PUSH’s well-loved clients. Which, I hope, is testament to just how much I truly trust them.